Eye of the Hurricane

April 20, 2011

NHL and NBC Renew Deal

Filed under: Uncategorized — eadeutsch @ 12:26 pm
Tags: ,

The National Hockey League is surely breathing a sigh of relief this afternoon, after a press conference was held in which NBC and the league signed a contract that extended their exclusive network coverage through the 2020-2021 season.

This agreement, unprecedented in the NHL, reflects on the above-expected viewership of the opening playoff games that have aired both on Versus–which will remain the NHL’s exclusive cable carrier during the agreed time–and on NBC.

Viewers will be seeing more of this logo over the next decade.

Also included in the deal is a stipulation that NBC will carry 100 regular-season games beginning next season.  They only carried around four-dozen this year.

This is good news for the league and hopefully the NHL is able to thrive and breathe easier knowing that it has an assured spot on a big network.

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